In recent years, domestic clothing consumer demand has shown an upward trend, and functional clothing has gradually become the "new favorite" of the market. People's requirements for wearing are no longer satisfied with cold and warm, stylish and beautiful, and higher requirements for clothing functionality (such as convenience, comfort, protection and health care, etc.) are put forward. This change in downstream consumer demand in the textile and apparel industry chain has helped fabric companies in the upstream of the industry chain to shift more to the development and production of functional fabrics. And Wujiang Hengyu Fabric Finishing Co., Ltd., which has been committed to the research and development of functional fabrics for many years, has become a beneficiary of industrial consumption upgrades, and a variety of functional fabrics developed by it have been favored by the market.
Zhu Guohua, chairman of Wujiang Hengyu Fabric Finishing Co., Ltd., said that "Hengyu Fabric" has always focused on strengthening technological innovation to achieve higher product quality and give customers a better consumer experience. At the beginning of its own brand, "Hengyu Fabric" focused on the research and development of functional fabrics and was committed to becoming a professional brand of functional fabrics. For a long time, the demand for functional fabrics has mainly been in the international market. Therefore, the functional fabrics developed by "Hengyu Fabric" were mainly sold to foreign markets such as Europe and the United States. In 2006, "Hengyu Fabric" cooperated with the world's second home textile company to research and develop, and took the lead in the Asian region to launch a 3.2-meter-wide shade cloth functional fabric that reached the international M2 flame-retardant standard. In 2008, at the Shanghai Textile Expo, "Hengyu Fabric" innovatively introduced a super-mirror PU functional fabric called "Light Sensation Feast" by changing the fabric coating process, which attracted the attention of professionals attending the conference. Nowadays, with the increasing domestic consumer demand for functional fabrics, "Hengyu Fabric" has developed and launched thermal insulation, breathability, moisture absorption, waterproof, antibacterial, decontamination, anti-mosquito, quick-drying, and Dozens of functional fabrics such as self-heating and anti-radiation are widely used in many product fields such as down jackets, cold-proof clothing, tents, etc., giving these traditional products higher quality, improving the product experience, and meeting the market demand for consumption upgrades.
It is understood that compared with general fabrics, functional fabrics have very special functions and super performances. These performances and functions cannot be achieved by common clothing fabrics in our lives. The special effects of functional fabrics are mainly due to two links. One is the use of functional fibers as product raw materials, and the other is the use of functional additives in the finishing process. In addition to basic functions such as conventional decoration and warmth, this fabric also has many other features, such as antibacterial and mite removal, mildew and mosquito, anti-virus and flame retardant, anti-wrinkle and non-iron, water and oil repellent, UV protection, moisture absorption Quick-drying, memory, fluorescence, perspiration, anti-static, anti-electromagnetic radiation, etc. For example, quick-drying fabrics can quickly absorb body sweat, and through a special weaving method, the sweat can be quickly exported to the outer layer of the fabric, so that people can avoid the discomfort of sweating during exercise; another example is anti-ultraviolet fabrics. The anti-ultraviolet function of the fabric is UPF 30+, which can protect human skin from ultraviolet rays. Wearing clothes made of such fabrics does not have to worry about sunburn. At present, the research and development of functional textiles has become an international trend and hot spot. In developed countries in Europe and America, functional textiles have occupied the international high-end market, and the price of functional clothing is several times, or even dozens of times, that of ordinary clothing. Functional textiles are becoming more and more popular with consumers, and the large demand has prompted a large number of manufacturers to focus on the development of high-tech functional fabrics.
Zhu Guohua believes that with the integration of domestic textile and apparel consumption with international standards, it is inevitable that the domestic demand for functional fabrics that can better meet people's leisure, tourism, outdoor sports, outdoor activities and other occasions shows a growing trend. The fabric has a broad market development space. In the future, "Hengyu Fabric" will continue to start from the source and strictly control the selection of raw materials; on the other hand, it will strengthen technological innovation and adopt more stringent technical control in the finishing process. Make functional fabrics the biggest feature and highlight of the brand, and cooperate with more domestic and international high-end apparel companies to develop and launch higher-quality products to better meet the needs of domestic consumers.